Research & Development
Our R&D team is dedicated to creating the best products on the market. We rigorously test and refine our tools to ensure they meet the highest standards of quality and performance.
Professional Support
We proudly support the Painting & Decorating Association, promoting best practices and professional standards across the industry.
Sustainable Practices
We are committed to sustainability, using recyclable and compostable packaging, and reducing emissions through logistical improvements and electric vehicles.
Customer Feedback
We value feedback from our customers and use it to continuously improve our products and services, ensuring we meet the evolving needs of decorators.
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Research & Development
At Axus Decor, we take pride in creating innovative products from scratch, following a meticulous process that ensures quality at every stage. From initial research and concept development to rapid prototyping and final production, each product undergoes rigorous refinement. Our in-house team, led by Akshey, an engineer and architect, utilises cutting-edge techniques like 3D printing to bring ideas to life quickly, allowing us to test and iterate efficiently.
In addition to our product development efforts, we’re committed to reducing our environmental footprint by designing plastic-free packaging—an initiative we’ve driven internally. This push for sustainable packaging reflects our dedication to both quality and the environment, ensuring our products not only perform well but also support a greener future. We continuously gather feedback from our retail stores and the Axus Test Panel to refine our designs, making sure they meet the needs of decorators while adhering to high standards of functionality and sustainability.

Sustainable Practices
Sustainability Agenda
Axus Decor’s sustainability agenda is built around three key pillars: social, environmental, and economic. Within the social sphere, the company aims to engage and empower decorators by involving them in the product development process from start to finish, ensuring their expertise and insights are valued. Axus Decor also supports professional growth through initiatives such as the PDA and Dulux Academy, providing academic support to decorators. Furthermore, they actively promote a sustainable narrative through social media, raising awareness and encouraging environmentally friendly practices within the industry.
On the environmental side, Axus Decor is committed to creating products that are both high-quality and eco-conscious. They aim to offer more products made from responsibly sourced materials, such as those certified by the FSC (Forest Stewardship Council). The company also focuses on designing products that encourage reusing rather than disposing of materials, to minimise waste. A key part of their environmental strategy is the reduction of single-use plastics, with ongoing efforts to develop more sustainable packaging alternatives.
In terms of economic sustainability, Axus Decor places emphasis on collaborating with small independent businesses and manufacturers, fostering a more sustainable and inclusive supply chain. They also strive to optimise logistics, ensuring that any cost savings are passed on to customers. Additionally, they are committed to making eco-friendly packaging and product improvements without significantly affecting the price, helping to keep sustainability affordable and accessible for their consumers.
Sustainable Operation
Our state-of-the-art, purpose-built distribution facility has been designed with sustainability at its heart. It utilises self-generated energy through PV solar panels and Tesla Powerwall batteries, ensuring the majority of our energy consumption comes from renewable sources. The facility supports an electric vehicle (EV) fleet, with EV chargers powered by solar energy, helping to significantly reduce our carbon footprint. Sustainable urban drainage systems have been implemented to manage rainwater effectively, minimising any impact on local water resources.

Additionally, the facility boasts cutting-edge sustainable heating and ventilation systems, including heat recovery and air source heat pumps, which further reduce energy consumption. In 2023, we successfully supplied 49,373 kWh of renewable energy back to the grid, underlining our commitment to energy self-sufficiency and environmental responsibility. By integrating these innovative technologies, we are shaping a more sustainable future whilst maintaining operational excellence.
countries of origin
Our Supply Chain
We have developed a sustainable and robust network of factories across 12 countries, ensuring a stable and responsible supply chain for our diverse product range. By prioritising environmentally conscious practices and ethical sourcing, we are committed to maintaining resilience whilst meeting our customers’ needs with confidence.